Register for GROOVE and Paint! 90s vibes, pizza, wine tasting, DJ John Q, and more.

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Groove and Paint: A 90s Throwback Vibe

Groove and vibe with 90s tracks, pizza and wine tasting, creative paint kits, plus a Best 90s Fit Contest and Dance Battle.

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Welcome to Guicy Brands

Premium Flavor. Bold Energy. Soft-Life Vibes.

At Guicy Brands, we believe your drink should match your energy—bold, flirty, and full of flavor. Founded in 2023 by Edward Williams, a former marketing executive for one of the nation’s most respected Black-owned wine labels, Guicy was created to shake up the ready-to-drink scene with fruit-forward sophistication and undeniable vibe.


We craft two signature collections designed to keep your cup as flavorful as your life:


Guicy Premium Handcrafted Wine Cocktails – Luxe blends of red, white, and rosé wines layered with vibrant fruit purées, aromatic syrups, fresh citrus, and optional spirit infusions. Whether you’re sipping solo, turning up with your girls, or pouring for two—Guicy brings the color, the confidence, and the cocktail.


Guicy Hydrate is a bold, flavor-forward take on hydration. Our zero-sugar, zero-calorie water delivers vibrant fruit flavor with a clean, refreshing finish—no heavy sweetness, no overthinking. Designed to fit seamlessly into everyday life, Guicy Hydrate brings bold taste and simple refreshment in craveable flavors like Sour Surge, Peach Recharge, and Dragonberry Burst. 


Whether you're enjoying a cocktail making class or hosting a wine tasting event, Guicy is here to match your mood and elevate your pour—every time.

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What Makes Us Guicy?

Real Ingredients – Crafted with real fruit purées, natural citrus juices, premium sugar-free syrups, and alkaline water or custom wine blends. Our award-winning wine bases feature hand-selected blends of white, red, and rosé wines for a smooth, fruit-forward finish, perfect for our handcrafted wine cocktails. Spirit-infused options are available, allowing you to enjoy wine cocktails with your choice of vodka, tequila, or bourbon (15% ABV). These guilt-free sips are gluten-free, with no added sugar, no added carbs, and nothing artificial—just big, bold flavor. Ideal for those attending a cocktail making class or a wine tasting, our drinks are ready to pour in 60ml, 150ml, and 750ml bottles—whether you're hydrating or toasting, they’re pre-mixed and pour-ready.

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Discover Guicy Brands Refreshing Beverages

Handcrafted Wine Cocktails

BLUSH & BERRIES

Blackberry + Raspberry | Blueberry Lavender + Hibiscus Passion Fruit | Lime Juice
Wine Base: Crisp White & Red Blend (12% ABV)
Profile: Bold, berry-rich, and floral with a smooth, vibrant finish.

Blush & Berries layers ripe blackberry and raspberry with soft lavender and hibiscus notes, finished with lime for a bright, fruit-forward wine cocktail with elegant depth.


CITRUS SERENADE

Ginger + Apple or Pear | Hibiscus Passion Fruit | Lemon Juice
Wine Base: Crisp White (12% ABV)
Profile: Bright, zesty, and lightly floral with a crisp ginger bite and a smooth fruit finish.

Citrus Serenade blends warm ginger, juicy orchard fruit, and vibrant hibiscus passion fruit, finished with fresh lemon for a clean, refreshing sip that feels lively and elevated.


FLIRTINI FIZZ

Pineapple + Raspberry | Watermelon + Vanilla | Lime Juice
Wine Base: Rosé (12% ABV)
Profile: Tropical, tangy, and playful with a crisp, refreshing finish.

Flirtini Fizz combines juicy pineapple and raspberry with subtle watermelon sweetness and vanilla, finished with lime for a flirty, easy-drinking wine cocktail.


GOLDEN HOUR

Pineapple + Pear | Hibiscus Passion Fruit | Lemon Juice
Wine Base: Crisp White (Sauvignon Blanc–Inspired) (12% ABV)
Profile: Elegant, citrus-forward, and delicately floral with a crisp finish.

Golden Hour blends bright pineapple and pear with hibiscus passion fruit, finished with fresh lemon for a refined, sunlit wine cocktail that feels balanced and refreshing.


ISLAND KISS

Pineapple + Guava | Coconut + Pineapple Upside Down Cake | Lemon Juice
Wine Base: Crisp White (12% ABV)
Profile: Creamy, lush, and tropical with bright island-inspired notes.

Island Kiss layers pineapple and guava with coconut sweetness, creating a smooth, indulgent wine cocktail that delivers full tropical escape vibes.


LOVE POTION KISS

Strawberry + Peach | Vanilla + Raspberry | Lemon Juice
Wine Base: Rosé (12% ABV)
Profile: Sweet, smooth, and romantic with a silky mouthfeel.

Love Potion Kiss blends ripe strawberry and peach with soft vanilla and raspberry, delivering a velvety wine cocktail that feels playful, polished, and indulgent.


MIDNIGHT MIRAGE

Blueberry + Passion Fruit | Coconut + Lavender | Lime Juice
Wine Base: Cabernet Sauvignon (12% ABV)
Profile: Dark, complex, and rich with subtle floral undertones.

Midnight Mirage layers deep blueberry and passion fruit with coconut and lavender, creating a bold red wine cocktail with smooth texture and unexpected elegance.


PASSION EMBRACE

Passion Fruit + Peach | Peach Syrup + Vanilla | Lemon Juice
Wine Base: Crisp White (12% ABV)
Profile: Exotic, juicy, and softly floral with a smooth finish.

Passion Embrace blends vibrant passion fruit and peach with creamy vanilla and peach syrup, finished with lemon for a lush, tropical wine cocktail that feels bold yet balanced.


SWEETHEART SANGRIA

Apple or Prickly Pear + Mango | Candy Apple + Peach | Lemon Juice
Wine Base: Crisp White & Red Blend (12% ABV)
Profile: Juicy and nostalgic with layers of orchard fruit and candy-sweet charm.

Sweetheart Sangria delivers playful apple or prickly pear paired with mango and peach, accented by candy apple sweetness for a fun, crowd-pleasing wine cocktail.


VELVET BLOOM

Strawberry + Mango | Watermelon + Vanilla | Lime Juice
Wine Base: Rosé (White Zinfandel–Inspired) (12% ABV)
Profile: Soft, fruity, and vibrant with a polished finish.

Velvet Bloom combines juicy strawberry and mango with smooth vanilla and watermelon, creating a bright, approachable wine cocktail with playful elegance.

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Connect!

Sign up to hear from Guicy Brands about our specials, including exciting cocktail making classes, handcrafted wine cocktails, and upcoming wine tasting and wine making events.

The Cocktail Curator

Your Cocktail. Your Creation. Your Vibe.

Mix. Sip. Create. Repeat.


Shake up your weekend—or your weeknight—with The Cocktail Curator, our signature cocktail making class hosted by Chief Cocktail Curator, Edward Williams. This hands-on event allows you to step behind the flavor bar and craft your own personalized Guicy Premium Handcrafted Wine Cocktails.


Whether you're flying solo, planning a girls' day, or making it a date, The Cocktail Curator is where fun meets flavor.


What to Expect:


Craft Your Signature Cocktail

Mix, match, and create your own 750ml bottle of wine cocktail using our curated selection of fruit purées, citrus juices, sugar-free syrups, and red, white, or rosé wines.


Take It Home

Leave with your custom blend—bottled, labeled, and ready to sip later (or show off to friends).


Premium Tasting Experience

Enjoy complimentary pours of our Guicy Premium Handcrafted Wine Cocktails, including flavors from the new Infused Line (Guicy + Spirits) featuring vodka, bourbon, or tequila-enhanced sips.


Flavor Stations

Access the full Guicy Mixology Bar with our signature ingredients—flavored syrups, bold fruit blends, and tropical accents that let you pour your personality into every bottle.


Vibes, Music, and Light Bites

Every session is set to good music, paired with light bites and sweet treats that complement the cocktails—and the energy.


When & Where:


Sunday Funday

Sundays at 2:00 PM

Fairfield Inn & Suites Downtown Louisville – Manhattan Room


Finally Friday

Fridays at 7:00PM

Select Local/ Regional Restaurant Locations


Sippin Saturday

Saturdays at 7:00PM

Select Local/ Regional Restaurant Locations


Whether you're here for the pour or the playlist, you're guaranteed to leave with something unforgettable.


Let’s mix it up and make it Guicy with our wine tasting experience.

#TheCocktailCurator | #StayGuicy

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Contact Us

Get in Touch with Guicy Brands

Have questions, feedback, or just want to say hello? Reach out to us! Whether you're curious about our handcrafted wine cocktails, cocktail making class, upcoming events, or want to share your Guicy Brands experience, we're here to help. If you need assistance with wine making or wine tasting, connect with us via email, phone, or social media. Cheers to staying connected!

Guicy Beverage Brands

Louisville, Kentucky, United States

888.479.2380

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GROOVE & PAINT IS BACK!

GROOVE & PAINT 90'S THROWBACK PAINT PARTY drops on February 21—and it’s stacked:

+ DJ John Q on the soundtrack.
+ FREE pizza buffet.
+ FREE Guicy wine tasting.
+ 90’s painting kits, photo booth, contests, prizes, vendors + more.


Grab your tickets for ONLY $55 while they last.


Hit the link, call your crew, and pull up ready to paint, vibe, and GROOVE.

Get Your Tickets Now